My typical user from the previous exercise, Guðrún, frustrated at not finding materials online, decides to make a forum for parents where they can share resources – and information – about teenagers and drugs. She wants to share information with other parents, and get information about local drug dealers and so on. She isn’t particularly concerned about data protection (in fact finds the new laws and regulations irritating), so she wants her page to be secret, only open to parents she is acquainted with.

She realizes that the existence of her group could be embarrassing, so sits down at her kitchen table and tries to collect her thoughts in an organized way:

• For whom is the website? For parents concerned about their teenaged children.

• What resources will be available there? Rumours, stories, warnings about bad kids, local drug dealers, and other matters of concern.

• Organization and quality control: Guðrún sees herself as the best judge of who is trustworthy, so she thinks it best if she is the sole administrator. She realizes that frightened parents can get rude, so she decides on strict rules for etiquette.

• Responsibilities. She is used to a strict hierarchy and protocols at her own workplace, which in a private forum will be difficult to enforce. Again, she sees herself as the one who should be responsible for the webpage, and that parents will have anonymity. Except from her, of course.

• Social media. Guðrún thinks it best that there be no social media connection to the webpage, and no live chat. It should consist exclusively of subject threads to decrease the possibility of being discovered.

• Review. Guðrún doesn’t really trust her husband for a second opinion on this matter, so she decides to regularly consult her best friend. Well, her next-best friend. Her best friend would probably tell her not to bother with this idea.

Guðrún establishes a simple WordPress page, and attaches a forum to it. She is rather nervous about how it will go, but her next-best friend assures her that it is necessary. After all, if the police won’t do their job, who will?